Define Your Business or Have Someone Define It Against You

Auteur: Ramirez, Rafael
Auteur: Wallin, Johan
Editeur: John Wiley & Sons
Publication: 2001
Edition n°:
ISBN: 978-0-471-89944-0
e-ISBN:

This book deals with the frameworks between customers and suppliers. These frameworks link a customer's own value creating activities to the competencies and resources of the supplying firm(s). Both the short term (financial) and long term (knowledge) benefits to using this approach are discussed.

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